Hear me out, I have the analogy
to prove it.
I have put some thought into
this, and it's not as difficult as one might think.
Here are the most commonly used
social media platforms and a brief description of each. Keep in mind, this is
my opinion, if you find that one of none of these descriptions don't make
sense, please let me know, I'm not afraid of some constructive criticism.
Facebook posts must be informative, witty, or inspirational, to be
'Like' worthy.
On Twitter, you must keep your tweets short yet concise, the amount of
followers directly determines your amount of influence.
Pinterest is a popular platform among the visual learners. The use
of photography is important for its success, your boards should be interesting
and visually appealing. In other words, you have to 'dress like everyone is
watching'.
Google +, who uses this anyway? I don't really know anyone using
this platform or how it actually works. I have a Google+ account but I have never really used it,
other than updating my profile photo and putting up all of ONE post.
LinkedIn is for business use, simply put. It is your online resume,
your list of skills, employment history, and education is listed for the world
to see. On LinkedIn, individuals can get hired, or look for work. It is the
base of the job application before applying for the desired position.
Shoes make a statement, they complete an outfit which is why they
must be chosen carefully (unless you don't care about fashion, in which case
you can stop reading the rest of this post)
Knee high boots are strong, confident, and says 'I can kick some
ass'. Commonly worn for nights out with the girls, with a rockin' pair of
jeans.
Flats are casual, yet cute. They are used mostly in the summer, for
casual business days. They do not flatter, therefore are best worn with pants
or jeans.
Strappy sandals are sexy and make a statement. Strappy Wedges can
be included, but be very selective when choosing a strappy wedge, they can
scream 'casual'.
Runners say 'I don't have time for sore feet, I have to get my
errands done'; flip flops are an easy
reach when all you have to do is go to the grocery store, or the 7-11 down the
street. Runners are good for working out (duh), and flats are a good post work
out wear, when your feet need some air (again, duh)
Pumps are strong, powerful, and confident. We can include wedges in
this case however, they must have a similar face than pumps. (Be selective)
Now that I have listed my
definition (and I will strongly emphasise MY)
for our beloved social media platforms, and I have provided you with a short
yet informative description of what I think shoes say, how do they go
together?
In my opinion...
What you have to say and how you
have to say it determines the platform you are going to use. AND, we can agree
that you won't wear flip flops to your next interview... Right? (OH gosh, I
hope you agreed)
The art of choosing the right
social media platform is the same as choosing the right footwear, or event attire. It doesn't take long to think about this,
familiarize yourself with the platform, what others are posting, and its common
practices. Unlike the choice of footwear, social media does have unhidden
rules.
The lesson here, learn everything
you need in order to make a good posting decision. It will save your credibility
and your online reputation. AND on another note, leave your dirty laundry out of your public profile.
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